Noise-cancelling headphones are becoming the headphones of choice for a growing number of listeners, thanks to their ability to block out the cacophony of an increasingly raucous world and let wearers enjoy their favorite music, undisturbed by environmental noise. This holiday season, Audio-Technica^® offers the perfect holiday gift for music lovers – the new ATH-ANC7b Quiet Point^® active noise-cancelling over-ear headphones with 90% noise-cancellation. (SRP: $219.95).

Crystal Griffith, Consumer Marketing Manager of Audio-Technica noted, “The explosion of portable music players like the iPod^®, the iPhone™, and laptops means that more people are listening on headphones than ever before. Headphones are becoming the primary means of listening to music for many – and people want to hear their music with the best fidelity possible. By eliminating intrusive environmental sounds, noise-cancelling headphones like the Audio-Technica ATH-ANC7b give listeners maximum musical enjoyment.”

Griffith continued, “Noise-cancelling headphones provide a welcome respite from the racket of jet engine noise, trains, crowded city streets, lawnmowers and other noisy situations. They can also help students study, by blocking distracting outside disturbances.”

Headphones like the Audio-Technica ATH-ANC7b headphones use sophisticated QuietPoint active noise-cancellation technology that detects environmental noise via miniature microphones in each earpiece, and applies a corresponding sound-cancelling signal to block 90% of outside noise.

Winner of a CES Innovations 2010 award, the ATH-ANC7b delivers exceptional sound quality, with impactful bass, a detailed midrange, extended treble and accurate imaging. The ATH-ANC7b also works when the noise-cancelling function is turned off, or without batteries, so listeners are never without their music. The padded earcups and adjustable headband ensure total comfort, and the headphones are supplied with 5.2-foot and 3.3-foot detachable cables. They fold for storage and come with a 1/4-inch adapter, an airline adapter and a hard carrying case.

Perfect for traveling, studying or just relaxing during the holiday season and year round, the ATH-ANC7b and other Audio-Technica noise-cancelling models are available online and at retailers including the Apple Store^® (models may vary by retailer). Information is available at www.audio-technica.com.

Editor’s Note: Audio-Technica Consumer Marketing Manager Crystal Griffith is available for interviews. Please contact Frank Doris at frankdoris@optonline.net or 631-645-5668 to arrange an interview, or for additional information, photos and product samples.

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