TEL AVIV, Israel, November 15, 2012 /PRNewswire/ --



InstruMagic, a Tel-Aviv based music apps developer, and Ultimate Guitar, the world's largest online community of guitar enthusiasts, are announcing today's launch of Songful - an iPad guitar app that lets you play any song regardless of your musical background.

Songful is a new type of guitar app. The magic comes from having the songs embedded in the guitar, so switching chords is done seamlessly, and the user has the expressive freedom of strumming the guitar. The lyrics are also rolled for singing along.

instruMagic's CEO, Eyal Eldar says "We're very excited to be launching Songful. After experimenting with new musical interfaces for several years, we've finally hit the spot with a product that creates an authentic playing experience for non-musicians. We've been getting amazing feedback from our beta testers from concept to product stage. Even experienced musicians are getting hooked on Songful!"

"Songful is a great addition to our line of market-leading music Apps," says Ultimate Guitar's Jonathan Kehl, "While our other Apps are focused purely on providing guitarists with guitar tablature and guitar tools, Songful opens our catalog of 300,000 licensed tabs to an entirely new audience of non-musicians while creating an engaging music playing experience that musicians of abilities will also enjoy."

One of the things that makes Songful stand out amongst other apps is that it's enjoyed not only by the person playing it, but by everyone around.

Songful for iPad is available on the App Store: http://itunes.apple.com/app/songful/id543880020

About instruMagic:

Founded in December 2011, InstruMagic (http://instru-magic.com/) is a team of Waves Audio veterans, focused on creating "ultra-friendly music-playing apps", and driven by their vision of bringing the joy of playing music to everyone.

About Ultimate Guitar:

Ultimate Guitar (http://www.ultimate-guitar.com) is the leading and fastest growing online global social media site for the guitar enthusiast community.  Ultimate Guitar's 2.8 million members worldwide rely on the site for gear and CD reviews, music news, guest columns, forums, guitar and bass lessons in addition to the Internet's largest library of legal guitar tabs. Ultimate Guitar's North American headquarters is in San Francisco, CA.

Read more about this collaboration at:

http://www.prnewswire.com/news-releases/instrumagic-and-ultimate-guitar-to-launch-worlds-first-guitar-app-that-lets-non-musicians-play-any-song-159713365.html

If you'd like more information about this topic, or to schedule an interview with Eyal Eldar, please email eyal@instru-magic.com.

Contact: Eyal Eldar
Tel: +972-54-5595028
Email: eyal@instru-magic.com

SOURCE InstruMagic Ltd