Welcome!

iPhone Authors: Carmen Gonzalez, Elizabeth White, David H Deans, Liz McMillan, Scott Hirsch

News Feed Item

Cie Games’ Car Town Streets Cruises into the App Store

Cie Games, a successful social game developer and creator of the leading automotive-based Facebook game, Car Town, today announced the global launch of Car Town Streets, now available for free on the App Store for iPhone, iPod touch, and iPad. In Car Town Streets, players can find, build and cruise with all their favorite cars in a fully customizable town. The game is built on the legacy of Cie Games’ flagship title, Car Town, which has attracted more than 46 million players and is the first Facebook game built around real-world brands with more than 35 partners.

As part of launch, new partners and the world’s most recognizable brands including Sony’s “Ghostbusters” and Nitto Tire will be featured in Car Town Streets. Highlights include:

  • Ghostbusters: Feeling like there’s something strange in the neighborhood? Who you gonna call? Ghostbusters! Take a ride in the iconic Ecto-1 vehicle and visit the Ghostbusters headquarters.
  • Nitto Tire: Construct Nitto Tire shops around town. Headed for a road trip? Equip cars with Nitto-branded all-season street, off-road, and race tires.

“We are excited to partner with Cie Games, known for pioneering authentic in-game brand integrations, to offer players a chance to interact and engage with Ghostbusters-branded content across their mobile and social games,” said Mark Caplan, vice president of consumer products, Sony Pictures Entertainment. “To start, fans will have the opportunity to build the Ghostbusters fire station and own a virtual Ecto-1 in Car Town Streets.”

"What is core to Nitto Tire is innovation in everything that we do and that includes marketing,” said Tomo Mizutani, president of Nitto Tire USA. “Being the first tire company involved in social gaming and now, mobile gaming in the way that we've done with Car Town is just part of our DNA: being on the leading edge. We know that consumer engagement is shifting to mobile devices and particularly games, so partnering with Cie Games on Car Town Streets is not only innovative, it's smart business."

Car Town Streets is a brand new game designed specifically for mobile gamers and offers a different type of game play mechanic from its Facebook predecessor. Players can join Roxy in her quest to restore the town to its former glory when cars ruled the streets. As players find, build, and race with all their favorite cars, new locations and missions will unlock. Other game features include:

  • Build a car utopia: Create a town from the ground up with new roads, businesses, and shops. Expand the town from a dusty road stop to a thriving town.
  • Collect awesome cars: Explore and find over 60 favorite and iconic cars that will include the Pontiac GTO, McLaren F1 LM, Ford Deuce Roadster, and many more.
  • Race against rivals: Upgrade cars and form teams to compete in head-to-head race battles for ultimate victory at the Grand Prix.
  • Regular car check-ups: Keep cars running smoothly with tune-ups, tire changes, and performance upgrades to get the edge on opponents in races.
  • Salvage old automobiles: Tow abandoned cars found along the roadside and restore them to mint condition in the one-stop shop garage.
  • Assign jobs: Make cars earn cash by working fun jobs including delivering pizza and more!
  • Visit neighboring towns: Stopover in the next town to keep tabs on friends’ progress, help them out or challenge them to a race.

“2012 has been an incredible year as the Car Town franchise expands and focuses on new mobile platforms, launches on international social networks, and crosses over to consumer products with a toy line,” said Dennis Suggs, president and CEO, Cie Games. “We are proud to collaborate with Sony Pictures Entertainment and Nitto Tire for the launch of our first iOS game. We are thrilled to debut Car Town Streets to our millions of players and offer them the ability to take the game wherever they go.”

Car Town Streets is free-to-play and available worldwide on the iTunes App Store today: www.playcartownstreets.com.

Game logo, screenshots, and press assets can be found here: http://gamespress.com/product.asp?c=%28U-%2E9

For other information, follow us on www.facebook.com/CarTownStreets and www.twitter.com/CarTownStreets.

About Cie Games

Cie Games is a leading developer and publisher of social and mobile games. Its popular game, Car Town, is the first Facebook game built around brands and has attracted more than 46 million players worldwide. Cie Games has developed licensing, advertising and marketing partnerships and integrations with more than 35 major companies and brands, including NASCAR, General Motors, Honda, Ford Motor Company, Ferrari, Regal Entertainment Group, and Walmart. Cie Games is based in Long Beach, California. For more information, visit www.ciegames.com.

About Sony Pictures

Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America, a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; home entertainment acquisition and distribution; a global channel network; digital content creation and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of entertainment in 159 countries. For additional information, go to http://www.sonypictures.com/.

About Nitto Tire

Nitto Tire develops performance tires for all uses, including racing, off-road and street. Using state-of-the-art manufacturing and testing facilities in both Japan and the United States – Nitto provides innovative and high-quality performance tires for the most demanding automotive enthusiasts. For more information about Nitto or its products, visit the company’s website or contact the company directly. Nitto is a registered trademark of Nitto Tire U.S.A. Inc., located at 5665 Plaza Drive, Ste. 250, Cypress, Calif., 90630.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Architect for the Internet of Things and Intelligent Systems at Red Hat, described how to revolutioniz...
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the real benefits to focus on, how to understand the requirements of a successful solution, the flow of ...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, and physical persons. In the IoT vision, every new "thing" - sensor, actuator, data source, data con...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...

Focused on this fast-growing market’s needs, Vitesse Semiconductor Corporation (Nasdaq: VTSS), a leading provider of IC solutions to advance "Ethernet Everywhere" in Carrier, Enterprise and Internet of Things (IoT) networks, introduced its IStaX™ software (VSC6815SDK), a robust protocol stack to simplify deployment and management of Industrial-IoT network applications such as Industrial Ethernet switching, surveillance, video distribution, LCD signage, intelligent sensors, and metering equipment. Leveraging technologies proven in the Carrier and Enterprise markets, IStaX is designed to work ac...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
C-Labs LLC, a leading provider of remote and mobile access for the Internet of Things (IoT), announced the appointment of John Traynor to the position of chief operating officer. Previously a strategic advisor to the firm, Mr. Traynor will now oversee sales, marketing, finance, and operations. Mr. Traynor is based out of the C-Labs office in Redmond, Washington. He reports to Chris Muench, Chief Executive Officer. Mr. Traynor brings valuable business leadership and technology industry expertise to C-Labs. With over 30 years' experience in the high-tech sector, John Traynor has held numerous...
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
IoT is still a vague buzzword for many people. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed the business value of IoT that goes far beyond the general public's perception that IoT is all about wearables and home consumer services. He also discussed how IoT is perceived by investors and how venture capitalist access this space. Other topics discussed were barriers to success, what is new, what is old, and what the future may hold. Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Pa...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world. The next @ThingsExpo will take place November 4-6, 2014, at the Santa Clara Convention Center, in Santa Clara, California. Since its launch in 2008, Cloud Expo TV commercials have been aired and CNBC, Fox News Network, and Bloomberg TV. Please enjoy our 2014 commercial.
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.