Click here to close now.

Welcome!

iPhone Authors: VictorOps Blog, Roger Strukhoff, Mike Kavis, Jayaram Krishnaswamy, Elizabeth White

News Feed Item

Amazon bat Apple dans la bataille pour la domination de la chaîne logistique

LONDON, November 27, 2012 /PRNewswire/ --

Un sondage mondial mené auprès de plus de 1 000 cadres révèle que le géant du commerce électronique est plus admiré que son rival californien dans la totalité des principaux aspects de la chaîne d'approvisionnement, à l'exception de l'innovation.

Amazon est plus admiré qu'Apple pour l'excellence de sa chaîne d'approvisionnement, selon une étude publiée aujourd'hui par SCM World, la première communauté mondiale des spécialistes de la chaîne d'approvisionnement.

     (Logo: http://photos.prnewswire.com/prnh/20121127/579658 )

D'après un sondage réalisé auprès de 1 136 cadres, 58 % d'entre eux ont déclaré préférer globalement Amazon pour la façon dont cette entreprise met en œuvre sa chaîne d'approvisionnement, comparativement aux 37 % des sondés qui ont opté pour Apple (5 % des personnes interrogées n'ont choisi aucune des deux sociétés).

Le détaillant basé à Seattle est également arrivé en tête pour trois des quatre attributs de la chaîne d'approvisionnement en fonction desquels les participants au sondage étaient invités à évaluer les deux sociétés : l'agilité, la collaboration et l'exécution.

Amazon est enfermée dans une bataille de grande envergure avec Apple, au sein du marché en croissance rapide des tablettes et du contenu numérique que celles-ci permettent de consommer : musique, films, applications et livres. Les produits rivaux de ces entreprises, le Kindle Fire et l'iPad, devraient figurer parmi les achats de Noël les plus frénétiques.  

Les résultats du sondage s'opposent à ceux du Supply Chain Top 25 de Gartner pour 2012, qui plaçait Apple en tête, devant Amazon. Ce classement était basé sur les votes de 173 spécialistes et la moitié de la note totale était déterminée par la performance financière des entreprises.

Kevin O'Marah, chef de faculté à SCM World et co-auteur d'un nouveau rapport, Apple and Amazon: Lessons for the Rest of Us, a déclaré : « Le but de notre étude était de déterminer laquelle de ces deux grandes entreprises est la plus admirée par la communauté de la chaîne d'approvisionnement mondiale pour la façon dont elle gère sa chaîne d'approvisionnement, et de comprendre quelles sont les leçons qu'elles ont à enseigner à d'autres sociétés.

« Les résultats montrent clairement que la majorité des professionnels de la chaîne d'approvisionnement estiment qu'Amazon, et non Apple, représente l'excellence en matière de chaîne d'approvisionnement », a ajouté O'Marah, ancien vice-président de groupe pour la chaîne d'approvisionnement chez Gartner et co-créateur, en 2004, du classement annuel Supply Chain Top 25, tenu à l'époque par AMR Research.

Sur le point de l'agilité (définie comme la capacité à faire évoluer les quantités et/ou les types de production et de livraison rapidement et de manière rentable, afin d'améliorer la performance opérationnelle dans des conditions volatiles), 62 % des personnes interrogées par SCM World ont voté pour Amazon, comparativement à 33 % qui ont choisi Apple.

Sur la question de la collaboration (la capacité à travailler au-delà des frontières organisationnelles pour résoudre les problèmes systémiques et opérationnels et créer une nouvelle valeur pour les clients et les partenaires), 59 % ont opté pour Amazon, contre 31 % pour Apple.

Quant à l'exécution (l'uniformité et la fiabilité de la prestation par rapport aux engagements et dans les limites des dépenses inscrites au budget), les sondés ont soutenu Amazon par 57 % contre 38 %.

Toutefois, Apple a gagné haut la main sur la quatrième caractéristique clé de l'excellence de la chaîne d'approvisionnement, l'innovation, en s'octroyant la large part de 78 % des voix, contre seulement 19 % pour Amazon.

Notes à l'intention des rédacteurs :

À propos de la recherche

Un total de 1 136 spécialistes de la chaîne d'approvisionnement ont rempli un questionnaire en ligne de SCM World entre le 26 octobre et le 9 novembre 2012. Ils travaillent dans une vaste gamme de secteurs, y compris la haute technologie, les biens de consommation, la logistique et la distribution, ainsi que le commerce de détail, et sont répartis dans les grandes régions du monde : 43 % dans la région EMOA, 41 % aux Amériques et 14 % dans la zone Asie-Pacifique.

À propos de SCM World

SCM World est la principale communauté et unité de réflexion mondiale pour les cadres de haut niveau du secteur de la chaîne d'approvisionnement. Plus de 150 entreprises, issues de multiples secteurs de l'industrie, utilisent le programme de SCM World composé de séminaires Internet, d'évènements en direct et de rapports de recherche dirigés par les utilisateurs finaux, afin d'améliorer l'apprentissage et le développement de la chaîne d'approvisionnement. Ces entreprises comprennent Nike, P&G, Unilever, Cisco, HP, Starbucks, Nestlé, GlaxoSmithKline, AT&T, Shell, DuPont, BASF, Philips et Intel. Pour tout complément d'information, rendez-vous sur le site http://www.scmworld.com.

Informations supplémentaires

Pour commander une copie du rapport Apple and Amazon: Lessons for the Rest of Us ou pour organiser un entretien avec son auteur, Kevin O'Marah, veuillez contacter :

Lisa Stone
Responsable marketing principale
SCM World
[email protected]
+44(0)20-3465-9055

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements around Unified Networks, Cloud Computing strategies, Virtualization around Software defined Data Ce...
SYS-CON Events announced today that Tufin, the market-leading provider of Security Policy Orchestration Solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. As the market leader of Security Policy Orchestration, Tufin automates and accelerates network configuration changes while maintaining security and compliance. Tufin's award-winning Orchestration Suite™ gives IT organizations the power and agility to enforce security policy across complex, multi-vendor enterprise networks. With more than 1...
SYS-CON Events announced today that Optimal Design, an Internet of Things solution provider, will exhibit at SYS-CON's Internet of @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Optimal Design is an award winning product development firm offering industrial design and engineering services to the consumer, medical, and defense markets.
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY., and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides private all-in-one social intranets allowing workers to securely collaborate from anywhere in the world and from any device. Social, mobile, and easy to use. MangoApps has been named a "Market Leader" by Ovum Research and a "Cool Vendor" by Gartner...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cloudian, Inc., is a Foster City, California - based software company specializing in cloud storage software. The main product is Cloudian, an Amazon S3-compliant cloud object storage platform, the bedrock of cloud computing systems, that enables cloud service providers and enterprises to build reliable, affordable and scalable cloud storage solu...
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
SYS-CON Events announced today that Creative Business Solutions will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Creative Business Solutions is the top stocking authorized HP Renew Distributor in the U.S. Based out of Long Island, NY, Creative Business Solutions offers a one-stop shop for a diverse range of products including Proliant, Blade and Industry Standard Servers, Networking, Server Options and Care Packs. As a trusted supplier, CBS guarantees quality controlled stock levels thanks to an Auto...
How is unified communications transforming the way businesses operate? In his session at WebRTC Summit, Arvind Rangarajan, Director of Product Marketing at BroadSoft, will discuss how to extend unified communications experience outside the enterprise through WebRTC. He will also review use cases across different industry verticals. Arvind Rangarajan is Director, Product Marketing at BroadSoft. He has over 19 years of experience in the telecommunications industry in various roles such as Software Development, Product Management and Product Marketing, applied across Wireless, Unified Communic...
What exactly is a cognitive application? In her session at 16th Cloud Expo, Ashley Hathaway, Product Manager at IBM Watson, will look at the services being offered by the IBM Watson Developer Cloud and what that means for developers and Big Data. She'll explore how IBM Watson and its partnerships will continue to grow and help define what it means to be a cognitive service, as well as take a look at the offerings on Bluemix. She will also check out how Watson and the Alchemy API team up to offer disruptive APIs to developers.
The IoT Bootcamp is coming to Cloud Expo | @ThingsExpo on June 9-10 at the Javits Center in New York. Instructor. Registration is now available at http://iotbootcamp.sys-con.com/ Instructor Janakiram MSV previously taught the famously successful Multi-Cloud Bootcamp at Cloud Expo | @ThingsExpo in November in Santa Clara. Now he is expanding the focus to Janakiram is the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies. He is a Microsoft Regional Director for Hyderabad, India, and one of the f...
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
With IoT exploding, massive data will transform businesses with opportunities to monetize almost anything that can be measured. In this C-Level Roundtable Discussion at @ThingsExpo, Brendan O’Brien, Aria Systems Co-founder and Chief Evangelist, will lead an expert panel of consultants, thought leaders and practitioners who will look at these new monetization trends, discuss the implications, and detail lessons learned from their collective experience. Finally, the panel will point the way forward for enterprises who wish to leverage the resulting complex recurring revenue models, adding valu...
SYS-CON Events announced today that Ciqada will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Ciqada™ makes it easy to connect your products to the Internet. By integrating key components - hardware, servers, dashboards, and mobile apps - into an easy-to-use, configurable system, your products can quickly and securely join the internet of things. With remote monitoring, control, and alert messaging capability, you will meet your customers' needs of tomorrow - today! Ciqada. Let your products take flight. For more inform...
SYS-CON Events announced today that GENBAND, a leading developer of real time communications software solutions, has been named “Silver Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. The GENBAND team will be on hand to demonstrate their newest product, Kandy. Kandy is a communications Platform-as-a-Service (PaaS) that enables companies to seamlessly integrate more human communications into their Web and mobile applications - creating more engaging experiences for their customers and boosting collaboration and productiv...
SYS-CON Events announced today that BroadSoft, the leading global provider of Unified Communications and Collaboration (UCC) services to operators worldwide, has been named “Gold Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Company’s core communications platform enables the delivery of a range of enterprise and consumer calling...
VoxImplant has announced full WebRTC support in the newest versions of its Android SDK and iOS SDK. The updated SDKs, which enable audio and video calls on mobile devices, are now compatible with the WebRTC standard to allow any mobile app to communicate with WebRTC-enabled browsers, including Google Chrome, Mozilla Firefox, Opera, and, when available, Microsoft Spartan. The WebRTC-updated SDKs represent VoxImplant's continued leadership in simplifying the development of real-time communications (RTC) services for app developers. VoxImplant (built by Zingaya, the real-time communication servi...
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are configurable to any form factor or custom configuration. AIC leads the industry with nearly 20 years of ...
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? Join this panel of experts as they peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you’ll have no problem filling in your buzzword bingo cards.
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of robomq.io, and Fred Yatzeck, principal architect leading product development at robomq.io, will discuss how choosing the right middleware and integration strategy from the get-go will enable IoT solution developers to adapt and grow with the industry, while at the same time reduce Time to Market (TTM) by using plug and play capabilities offered by a robust I...