Click here to close now.




















Welcome!

Wearables Authors: Kevin Benedict, Tim Hinds, Chris Fleck, Jim Kaskade, SmartBear Blog

News Feed Item

TXU Energy Muestra Por Qué Ayuda a Sus Clientes a Usar Menos Electricidad

¿Por qué una compañía quiere ayudarle a usar menos de lo que vende? Esa es la cuestión que TXU Energy trata en una nueva película de dos minutos de duración. La película muestra cómo la compañía ayuda a sus clientes a controlar el consumo de electricidad y a ahorrar dinero a través de los dispositivos que ya están utilizando diariamente. También muestra las experiencias positivas que esto genera.

La película muestra algunas de las soluciones digitales para ahorro de energía de TXU Energy a través de los ojos de una clienta joven que las usa mediante su tableta mientras se encuentra en una cafetería. Comparte lo que está pensando esta joven a medida que encuentra maneras de usar menos electricidad en su hogar con el fin de ahorrar dinero.

Cuando comienza la historia, la mujer aprende que se parece que su uso de electricidad puede costar más que el máximo su presupuesto en electricidad – gracias a una alerta gratuita de TXU Energy. Reflexiona sobre por qué la compañía querría ayudarla a usar menos de lo que vende mientras el camarero llena su taza de café. Luego, la película demuestra el motivo al explicar cómo al darle las herramientas para controlar su consumo de electricidad y ahorrar dinero, se crea un vínculo entre ella y la compañía.

“Cuando las personas nos preguntan por qué ayudamos a nuestros clientes a ahorrar,” expresó Michael Grasso, Director de Comercialización de TXU Energy, “la respuesta es simple: se trata de proporcionar un valor a largo plazo, día a día. Sabemos que nuestros clientes se preocupan por el control de sus costos de electricidad; por eso, les damos el control a través de herramientas tecnológicas que se adaptan a sus estilos de vida y facilitan esta tarea. Es una de las maneras en las que estamos trabajando arduamente para ganar, y mantener, sus negocios para hoy y los próximos años”.

En la película, la cliente comienza y completa varias actividades de ahorro de energía mientras se encuentra en la cafetería, utilizando su tableta o su teléfono inteligente para acceder a:

  • Las alertas presupuestarias de TXU Energy, que son gratuitas para cualquier cliente de TXU Energy con un medidor inteligente. Después de optar por el servicio, usted recibe alertas por correo electrónico si su consumo doméstico podría llevarlo a superar el umbral presupuestario que estableció.
  • El tablero TXU Energy MyEnergy DashboardSM, que le muestra el consumo de electricidad de todo su hogar y el costo mensual, diario e incluso por hora, si tiene un medidor inteligente. El tablero también ofrece una proyección estimada de su consumo y la próxima factura, y una estimación de su consumo en comparación con hogares similares al suyo en su área de código postal.
  • El Brighten® iThermostat, una solución para ahorro de energía de TXU Energy, es un termostato programable que permite acceder, cambiar o ajustar la temperatura interna con facilidad mientras usted está en su vivienda o fuera de ella a través de una computadora, tableta o teléfono inteligente con conexión a Internet.
  • El consejero personal de energía Brighten® ofrece consejos personalizados y videos demostrativos que pueden ayudarlo a evitar el derroche de energía debido a fugas de aire, aislamiento insuficiente, configuraciones del calentador de agua, ineficiencia en la calefacción, ventilación, y acondicionamiento del aire, y mucho más.
  • La aplicación TXU Energy iPhone® le permite controlar y pagar sus facturas de electricidad, controlar la configuración de temperatura de su hogar a través del Brighten iThermostat, acceder a características clave del TXU Energy MyEnergy Dashboard, y mucho más. Los clientes que utilizan los teléfonos inteligentes Android™ también tienen acceso a las mismas características a través de la aplicación para Android de la compañía. Ambas aplicaciones pueden descargarse en forma gratuita. La aplicación para iPhone de la compañía está disponible a través de la App Store, y la aplicación para Android está disponible a través de Google Play y Amazon Appstore.

La cliente en la nueva película está en buena compañía cuando se trata de relacionarse con TXU Energy a través de las herramientas tecnológicas que usa en pantalla. Desde inicios de 2011, los clientes de TXU Energy han visitado las soluciones de ahorro de energía más de un millón de veces, ya que el tráfico móvil de la compañía ha aumentado más del doble y sigue en aumento.

La breve película está disponible en línea en txu.com/empowered.

iPhone es una marca comercial registrada de Apple Inc. Android es una marca comercial de Google Inc.

Acerca de TXU Energy

TXU Energy es un proveedor minorista de electricidad competitivo líder en el mercado, que brinda servicios a más habitantes de Texas que cualquier otro proveedor minorista. TXU Energy ofrece una variedad de soluciones y productos innovadores, lo que permite tanto a sus clientes particulares como corporativos elegir las opciones que mejor se adecuen a sus necesidades, incluyendo su excepcional servicio al cliente, planes de servicio de electricidad a precios competitivos, opciones innovadoras de eficiencia energética, programas de energía renovable, y otros productos y servicios de electricidad relacionados. Visite txu.com para obtener más información acerca de TXU Energy. REP #10004.

El texto original en el idioma fuente de este comunicado es la versión oficial autorizada. Las traducciones solo se suministran como adaptación y deben cotejarse con el texto en el idioma fuente, que es la única versión del texto que tendrá un efecto legal.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevOps to advance innovation and increase agility. Specializing in designing, imple...
A producer of the first smartphones and tablets, presenter Lee M. Williams will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater. In his session at @ThingsExpo, Lee Williams, COO of ETwater, will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater.
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of streaming data in the cloud with an enterprise grade SLA. It features built-in integration with Azur...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes about through a Communications Platform as a Service which allows for messaging, screen sharing, video...
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
The Internet of Things (IoT) is about the digitization of physical assets including sensors, devices, machines, gateways, and the network. It creates possibilities for significant value creation and new revenue generating business models via data democratization and ubiquitous analytics across IoT networks. The explosion of data in all forms in IoT requires a more robust and broader lens in order to enable smarter timely actions and better outcomes. Business operations become the key driver of IoT applications and projects. Business operations, IT, and data scientists need advanced analytics t...
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and analyzed? As an area of investment, how might a retail company move towards an innovation methodolo...
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, will explore examples of brands transforming their businesses by t...
Akana has announced the availability of the new Akana Healthcare Solution. The API-driven solution helps healthcare organizations accelerate their transition to being secure, digitally interoperable businesses. It leverages the Health Level Seven International Fast Healthcare Interoperability Resources (HL7 FHIR) standard to enable broader business use of medical data. Akana developed the Healthcare Solution in response to healthcare businesses that want to increase electronic, multi-device access to health records while reducing operating costs and complying with government regulations.
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducted a live demonstration of how quickly application development can happen when the need to comply wit...
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Architect for the Internet of Things and Intelligent Systems, described how to revolutionize your archit...
MuleSoft has announced the findings of its 2015 Connectivity Benchmark Report on the adoption and business impact of APIs. The findings suggest traditional businesses are quickly evolving into "composable enterprises" built out of hundreds of connected software services, applications and devices. Most are embracing the Internet of Things (IoT) and microservices technologies like Docker. A majority are integrating wearables, like smart watches, and more than half plan to generate revenue with APIs within the next year.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, d...