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iPhone Authors: Elizabeth White, Liz McMillan, Adrian Bridgwater, Pat Romanski, Carmen Gonzalez

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Amazon Instant Video App Now Available for iPhone and iPod touch

(NASDAQ:AMZN) – Amazon.com, Inc. today introduced the Amazon Instant Video App, enabling customers to stream or download Amazon Instant Video movies and TV episodes from their video library directly on their iPhone or iPod touch. The app also makes more than 30,000 titles from Prime Instant Video available to Prime members such as hit TV shows like American Horror Story, Downton Abbey and Fringe, as well as popular movies such as Hugo, Thor and Goodfellas, to stream instantly on their iPhone or iPod touch at no additional cost. Amazon announced the Amazon Instant Video app for iPad earlier this year. With today’s launch, Amazon Instant Video is now available across iOS mobile devices.

“Our customers tell us they want the convenience of being able to watch all of their movies and TV episodes, wherever they are,” said Anthony Bay, Amazon.com Vice President for Video. “Today we’re excited to extend our ‘buy once, enjoy everywhere’ approach to iPhone and iPod touch users, giving customers the chance to enjoy more than 140,000 titles from Amazon Instant Video and more than 30,000 titles from Prime Instant Video anytime, anywhere.”

To watch movies or TV episodes from Amazon Instant Video on iPhone and iPod touch, customers can simply search for the content they’ve already rented or purchased from Amazon Instant Video—including the latest hit movies like The Dark Knight Rises, Brave and The Amazing Spiderman and the latest episodes from TV series like The Walking Dead, Sons of Anarchy and The Vampire Diaries.

The Amazon Instant Video App for iPhone and iPod touch offers features including:

  • “Your Watchlist” feature that lets customers make a list of all the movies and TV episodes they want to watch in the future, regardless of whether they own the video or not, making it easy to keep track of specific videos for later viewing.
  • “Your Video Library” feature that gives iPhone and iPod touch customers access to purchases and rentals from Amazon Instant Video on the web.

The Amazon Instant Video App for iPhone and iPod touch is available for free from the App Store on iPhone and iPod touch or at http://www.itunes.com/appstore.

For more information, visit http://amazon.com/instantvideo/iphone.

About Amazon.com

Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth’s Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon’s developer customers with access to in-the-cloud infrastructure services based on Amazon’s own back-end technology platform, which developers can use to enable virtually any type of business. Kindle Paperwhite is the most-advanced e-reader ever constructed with 62% more pixels and 25% increased contrast, a patented built-in front light for reading in all lighting conditions, extra-long battery life, and a thin and light design. The new latest generation Kindle, the lightest and smallest Kindle, now features new, improved fonts and faster page turns. Kindle Fire HD features a stunning custom high-definition display, exclusive Dolby audio with dual stereo speakers, high-end, laptop-grade Wi-Fi with dual-band support, dual-antennas and MIMO for faster streaming and downloads, enough storage for HD content, and the latest generation processor and graphics engine—and it is available in two display sizes—7” and 8.9”. The large-screen Kindle Fire HD is also available with 4G wireless, and comes with a groundbreaking $49.99 introductory 4G LTE data package. The all-new Kindle Fire features a 20% faster processor, 40% faster performance, twice the memory, and longer battery life.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, www.amazon.es and www.amazon.com.br. As used herein, “Amazon.com,” “we,” “our” and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

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