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Wearables Authors: Liz McMillan, Pat Romanski, Elizabeth White, David Miller, Lori MacVittie

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Virtual Piggy Has the Goods for Last Minute Shopping

Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced that it has added more digital gift cards to its online shop shop.virtualpiggy.com for under 18’s.

The Virtual Piggy shop now features multiple youth-favorite brands allowing parents and other family members to easily send gifts from merchants from Aeropostale to Zappos. The gift cards are digitally delivered using the secure Virtual Piggy service and can be stored on and used directly from the child's mobile phones.

“The gift cards are delivered directly to the childs Virtual Piggy account,” said Dr Jo Webber, CEO and Founder of Virtual Piggy. “Using the Virtual Piggy app, your child is then able to access and spend the card directly from their mobile device either online or in the mall. No more lost cards.”

The Virtual Piggy app for the iPhone and iPad is available from Apple’s App Store. For information about Virtual Piggy visit www.VirtualPiggy.com

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children’s Online Privacy Protection Act (“COPPA”) and similar international children’s privacy laws. Virtual Piggy enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

Safe Harbor Statement

All statements in this news release other than statements of historical facts are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Although we believe that the expectations reflected in our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct. Such statements are not guarantees of future performance or events and are subject to known and unknown risks and uncertainties that could cause our actual results, events or financial position to differ materially and adversely from those expressed in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, the absence of any operating history or revenue, our ability to attract and retain qualified personnel, our dependence on third party developers who we can not control, our ability to develop and introduce a new service to the market, market acceptance of our services, legislative, regulatory and competitive developments addressing licensing and enforcement of patents and/or intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2011 filed with the Securities and Exchange Commission, and other filings with the Securities and Exchange commission and other public documents and press releases.

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