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Game On! Crunchyroll Announces Launch of Xbox 360 App Experience

Available Today Just in Time for the Holidays on the Xbox LIVE Entertainment Platform

SAN FRANCISCO, CA -- (Marketwire) -- 12/18/12 -- Crunchyroll, Inc. (www.crunchyroll.com), the leading Anime and Asian drama streaming service, announces the release of its own branded application on the Xbox 360® console just in time for the holiday season.

The Crunchyroll application is now available on the Xbox LIVE® online entertainment platform in English in all Xbox LIVE markets with the exception of Japan, Slovakia, Saudi Arabia, and the UAE. Millions of Xbox LIVE Gold subscribers will now have access to Crunchyroll's catalog of over 20,000 episodes through their Xbox console.

Crunchyroll premium members will be able to enjoy the latest Anime shows in HD with English subtitles within 1 hour of their original Japanese TV broadcast, including hits like NARUTO SHIPPUDEN, HUNTER x HUNTER, SPACE BROTHERS, and SWORD ART ONLINE, as well as their favorites from the massive Crunchyroll catalog, without advertisements.

"This is a significant opportunity to serve our content on a platform widely popular around the world," said Crunchyroll CEO and Founder Kun Gao. "Ninety-six percent of Anime fans are gamers, and with more than 70 million Xbox 360 consoles sold worldwide, we are excited to provide a new way fans can watch their favorite Crunchyroll titles."

In addition to Xbox 360, current Crunchyroll titles can be accessed from Crunchyroll.com, the free iPad and iPhone application, the Android application, the Windows® Phone application, PS3™, Google TV, Samsung TV, Roku, Boxee, Vizio VIA, WD TV Live and additional set-top channels, and affiliate partners.

Crunchyroll premium members have access to the largest Anime selection, same-day access for simulcast titles, are not subject for advertisement consumption, and can be viewed in 480p-to-1080p quality on selected titles.

More information about the Crunchyroll membership plan can be found at: http://www.crunchyroll.com/freetrial

About Crunchyroll, Inc.
Crunchyroll is a leading global video network and developer of social media applications for Japanese anime and Asian media. Through applications like Crunchyroll for iPhone, iPad, Android, TV set-top boxes, affiliate websites and its own streaming website, Crunchyroll delivers officially-licensed content from leading Asian media producers directly to consumers.

Crunchyroll has offices in San Francisco, Calif. and Tokyo, Japan, and is a member of the Association of Japanese Animations (AJA) and Licensing International Merchandisers' Association (LIMA). Founded in 2006, Crunchyroll is funded by leading venture capital firm Venrock, Japanese entertainment giant TV TOKYO, digital publishing leader Bitway and a group of angel investors representing some of the brightest and most successful entrepreneurs in Silicon Valley. More information can be found at http://www.crunchyroll.com.

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