|By RealWire News Distribution||
|January 14, 2013 07:23 AM EST||
Smartphone users now consistently consume more mobile data than tablet users
iPhone 5 users are the "hungriest" data consumers, demanding 50% more than iPhone 4S users and four times as much as iPhone 3G users
40% of all data is consumed by 1% of users, but LTE starting to take the strain
14 January 2013, Newbury, UK - For the third year running Arieso has unveiled the latest trends in mobile data usage in a new report. Using ariesoGEO to provide insight into the nature of billions of mobile connections, Arieso's most recent analysis reveals new challenges for the world's operators from 2013 onwards. Despite a surge in the market for tablets, smartphone users have overtaken tablet users in their thirst for mobile data for the first time. As overall mobile data consumption continues to rocket, driven by new devices and richer content, the study suggests that extreme users are beginning to move to new LTE networks, but there is no let up on existing networks.
"Yet again we found that novel usage patterns, new technologies and regional idiosyncrasies are conspiring to make life increasingly difficult for mobile operators trying to meet evolving customer expectations. The ability to conduct detailed analysis such as this is critical in giving operators a rich source of intelligence to help boost network performance and enrich user experience," said study author and Arieso CTO, Dr. Michael Flanagan.
Tablets, 'phablets' and smartphones
For the first time, smartphone users are consistently consuming more mobile data than tablet users. Out of the top ten most voracious devices (excluding dongles) six were smartphones, three tablets and one a 'phablet'. Tablet users placed 4th, 8th and 9th.
"This is pretty counterintuitive, but it seems the capabilities of the newest smartphones - not tablets - are unleashing even greater user demand. Once you move away from raw consumption statistics, the most remarkable finding is the way in which people use smartphones and tablets," continued Flanagan. "Regardless of device type and operating system, there is very little variation in the usage 'signature' between smartphone users and between tablet users. From this we discover that voice-capable 'phablets' - like the Samsung Galaxy Note II - are currently being used like smartphones, not tablets. If you can use it to make a phone call, the 'phablet' won't be much like a tablet at all."
The 'i's still have it: but for how long?
From the 125 devices studied, users of the latest iPhone again proved the most voracious data consumers. But for the first time in three years, this dominance is being challenged.
Users of the iPhone 5 demand four times as much data as iPhone 3G users and 50% more than iPhone 4S users (the most demanding in the 2012 study). However, Samsung Galaxy S III users generate (upload rather than download - photos, videos etc.) nearly four times the amount of data than iPhone 3G users, beating iPhone 5 users into third place on uplink data usage behind the Samsung Galaxy Note II. And in the rapidly growing tablet market, Samsung Tab 2 10.1 users have asserted their dominance - demanding 20% more data than iPad users.
Dongles dash for LTE
Last year, the study revealed that 1% of users consume 50% of the downlink data on 3G/UMTS networks. This year, the hungriest 1% consume 40% (the hungriest 0.1% consume almost 20%, the hungriest 10% consume 80% of the downlink data) as LTE starts to make an impact.
"The region we studied this year has recently launched LTE, and we're already seeing extreme users - especially those with dongles - starting to flock to 4G," said Flanagan. "In many respects, this is great news - LTE networks are doing their job. But the consumption levels and patterns of LTE use are very different to what operators could expect from 3G. It's a complex, fluid and increasingly high stakes situation for operators to deal with. Having performance engineering solutions that can reveal the customer experience across multiple technologies is going to be vital to understanding this going forward."
Network operator response: LTE, SON and small cells
LTE introduces much-needed bandwidth and relieves pressure on UMTS networks. However, operators cannot relax their focus on network planning, optimisation and performance - LTE holds a sting in its tail.
"For three years now we've seen how greater technical capabilities lead to greater data consumption by consumers. From our own experience helping operators around the world prepare their networks for evolving user demands, we hypothesise that LTE alone won't 'solve' the data problem - it will exacerbate it," warned Flanagan.
Arieso is finding that to effectively meet the needs and expectations of LTE customers and extreme users, a different approach to network design is required. Small cells will be important, but the placing and management of these assets must be undertaken with even greater surgical precision.
"Way back in history (relatively speaking) the NGMN defined a number of use cases for 'Self-Organising Networks'. The very first was for the placement of base stations. With the right location intelligence pervading the network - identifying where, for example, extreme LTE users congregate - operators will immediately know where to place small cell assets," said Flanagan. "SON for small cells will also help operators attack some of the other challenges with hetnets including interference management, inter-radio access technology handover and coverage and capacity optimization."
The study data originates from a tier-one European operator but is relevant to operators around the world because relative consumption between device users remains constant between geographies. The regional differences, therefore, relate to the operating conditions in each market:
Latin America: Network operators in the region are experiencing a 'perfect storm'. Numerous reports predict substantial growth rates for mobile data consumption in Latin America, but most networks have only been designed and optimized for voice. The characteristics of mobile data mean that any substantial increase in use will dramatically shrink coverage and quality of service on voice-optimized networks. Meanwhile, in-building performance will also suffer. The impact has manifested quickly with national regulators intervening with aggressive sanctions in Brazil. The study findings confirm the reasons that Latin American operators are using Arieso's technology to be quicker to plan, roll-out and optimize their networks to be ready for the surge in data usage that the newest smartphones unleash amongst consumers.
Asia Pacific: Network operators in developed Asia Pacific - specifically South East Asia - are expected to experience similar data growth rates as in Latin America, but start from a much higher base. At the same time many operators in this region are much more familiar with the demands of mobile data consumers and LTE networks. However, even with the new bandwidth and spectral efficiency provided by LTE, operators cannot sustain long term data growth projections. Accelerating effective small cell strategies - including the use of SON for small cells - will be critical if Asia Pacific operators are to avoid spectral exhaustion and the attention of regulators, as experienced recently in Singapore.
Other regions are addressed in the full report.
"Wherever they are in the world, operators have to deal with similar challenges created by extreme data use," concluded Flanagan. "Every year, the situation gets tougher and more complicated. But it is worth remembering two salient points. One, that these challenges only result from our industry's incredible success in creating devices, services and networks that billions of people want to use every hour of every day. Two, that these puzzles are surmountable through careful attention to the needs of subscribers where they demand services from the network."
Arieso has published the detailed findings of its latest studies, conducted utilising its ariesoGEO location intelligence solution, together with in-depth analysis in its report "Smartphones Trump Tablets: Recent Trends in Extreme Data" which is available upon request.
Arieso is the world's leading provider of intelligent, location aware solutions that enable mobile network operators to focus their businesses on the evolving desires and expectations of their customers. The company's solutions locate, store and analyse data from billions of mobile connection events, giving operators a rich source of intelligence to help boost network performance and enrich user experience. This intelligence transforms the effectiveness of network performance engineering; enables customer-centric self-optimising networks; creates true understanding of customer experience and enables monetization of unique insights.
Arieso's proven carrier grade solutions are resilient and highly scalable. Operating on five continents, Arieso's clients include mobile operator groups such as América Móvil, AT&T, MTN, Telefónica and Vodafone, and leading equipment vendors including Alcatel Lucent and NSN.
To request the report:
Email: [email protected]
Duncan McKean / Lorna McLennan
Email: [email protected]
Tel: +44 (0) 20 7313 4411
Email: [email protected]
Tel: +44 (0) 1635 232470
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
Dec. 20, 2014 03:00 AM EST Reads: 1,372
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 19, 2014 06:00 PM EST Reads: 1,959
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
Dec. 19, 2014 11:30 AM EST Reads: 2,957
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 19, 2014 11:00 AM EST Reads: 2,415
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
Dec. 19, 2014 07:00 AM EST Reads: 2,778
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Dec. 19, 2014 06:30 AM EST Reads: 2,791
ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...
Dec. 19, 2014 05:00 AM EST Reads: 3,084
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
Dec. 19, 2014 04:00 AM EST Reads: 2,495
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
Dec. 18, 2014 09:45 PM EST Reads: 1,697
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 18, 2014 09:00 AM EST Reads: 2,205
Nigeria has the largest economy in Africa, at more than US$500 billion, and ranks 23rd in the world. A recent re-evaluation of Nigeria's true economic size doubled the previous estimate, and brought it well ahead of South Africa, which is a member (unlike Nigeria) of the G20 club for political as well as economic reasons. Nigeria's economy can be said to be quite diverse from one point of view, but heavily dependent on oil and gas at the same time. Oil and natural gas account for about 15% of Nigera's overall economy, but traditionally represent more than 90% of the country's exports and as...
Dec. 18, 2014 06:00 AM EST Reads: 1,260
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
Dec. 17, 2014 11:15 PM EST Reads: 2,177
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 11:00 PM EST Reads: 2,193
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 08:00 PM EST Reads: 2,184
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
Dec. 17, 2014 06:30 PM EST Reads: 2,089
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
Dec. 17, 2014 11:45 AM EST Reads: 2,287
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
Dec. 16, 2014 11:45 PM EST Reads: 2,152
Code Halos - aka "digital fingerprints" - are the key organizing principle to understand a) how dumb things become smart and b) how to monetize this dynamic. In his session at @ThingsExpo, Robert Brown, AVP, Center for the Future of Work at Cognizant Technology Solutions, outlined research, analysis and recommendations from his recently published book on this phenomena on the way leading edge organizations like GE and Disney are unlocking the Internet of Things opportunity and what steps your organization should be taking to position itself for the next platform of digital competition.
Dec. 15, 2014 11:45 PM EST Reads: 2,571
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Dec. 15, 2014 10:30 AM EST Reads: 8,159
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at @ThingsExpo, Andrew Bolwell, Director of Innovation for HP's Printing and Personal Systems Group, discussed how key attributes of mobile technology – touch input, sensors, social, and ...
Dec. 15, 2014 10:00 AM EST Reads: 3,295