TORONTO, March 12, 2013 /CNW/ - CNW, Canada's leading newswire and provider of investor relations services, today announced a partnership with theIRapp™ to provide publicly traded Canadian companies with their own mobile apps.

"Being able to reach shareholders where and how they want to be reached is a key component of any company's shareholder communications strategy," says Tim Griffin, VP of Product at CNW. "This partnership with theIRapp helps us provide our clients with a streamlined, easy-to-launch solution to do just that."

Powered by theIRapp™, the IR Room App  is available in Apple's App Store and the Google Play Market and is optimized for iPhone, iPad and Android mobile devices.  Its features and functionality include:

• Push notifications alerting investors when new investor information is available
• Automated posting of CNW-issued news releases
• Automated, real-time stock price information
• Video streaming
• Audiocast conference call streaming
• Corporate materials such as fact sheets, presentations, or marketing materials
• Analyst coverage
• Listings of upcoming events

Integrated directly with the content management system of IR Room, CNW's new investor relations website solution, the IR Room App provides investor relations professionals with a single-step workflow to simultaneously update both their browser-based and mobile device shareholder communications.

Jeff Corbin, co-Founder of theIRapp, said, "As a partner with CNW, theIRapp is now better able to provide their clients with  direct access to a best-in-class solution that will help them stay ahead of the rapidly expanding social and technological curve."

Corbin added, "CNW is a marquis partner in theIRapp™ Partner Program. Given their expansive reach to publicly traded companies, we are committed to supporting the IR industry and to continuously develop new functionality that allows public companies to share information and engage their investors."

The IR Room App is available in English and French as a stand-alone solution or bundled in an IR Room package.

IR professionals are invited to request a demonstration of IR Room and IR Room App here.

About CNW

CNW is your trusted source for Investor Relations and Compliance services including newswire distribution, financial printing, SEDAR/EDGAR, XBRL, website solutions, Virtual Data Room, webcast and investor calls. To round out its support of the entire communications cycle, CNW offers MediaVantage, the premier web-based application for reputation management and communications workflow management. CNW can help you create your story, target your audience, align your team, distribute your news, monitor your impact and measure the results of your communication campaign in Canada and around the globe.

About theIRapp™

theIRapp™ (www.theIRapp.com) is a turnkey mobile investor relations application building solution available to all publicly traded companies listed on all global stock exchanges. It enables a company's investor relations information to be downloaded via Apple's App Store on the iPhone and iPad as well as Google Play for Android devices. theIRapp is a simple way for investors to engage with critical company and stock information. theIRapp delivers easy sharing of content with colleagues and friends as a next generation IR solution for establishing transparency, building shareholder loyalty, and expanding an investor following.  When subscribing, a company receives a content management system for easy upload of content as well as Google analytics for real-time and historic analysis of theIRapp's usage worldwide.

By providing a company's ticker symbol and logo, a public company can have its own customized app available as a free download across millions of investors in less than three weeks. Through theIRapp™, retail and institutional investors have access to automated, real-time stock price information (via live data feeds), press releases, SEC filings, analyst coverage, corporate documents (fact sheets, presentations, etc.), videos, audiocast conference calls, upcoming events and other custom company information.

SOURCE Canada NewsWire Ltd.

Image with caption: "CNW, Canada's leading newswire and provider of investor relations services, today announced a partnership with theIRapp™ to provide publicly traded Canadian companies with their own mobile apps. Example of an app created by theIRapp™ (CNW Group/Canada NewsWire Ltd.)". Image available at: http://photos.newswire.ca/images/download/20130312_C4293_PHOTO_EN_24487.jpg

Image with caption: "CNW, Canada's leading newswire and provider of investor relations services, today announced a partnership with theIRapp™ to provide publicly traded Canadian companies with their own mobile apps. Example of an app created by theIRapp™ (CNW Group/Canada NewsWire Ltd.)". Image available at: http://photos.newswire.ca/images/download/20130312_C4293_PHOTO_EN_24489.jpg