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Sky Selects Ultra-D Glasses-Free 3D Screens To Promote DAVID ATTENBOROUGH'S NATURAL HISTORY MUSEUM ALIVE 3D

LONDON, Dec. 28, 2013 /PRNewswire/ -- Stream TV Networks, Inc. is pleased to announce its participation with British Sky Broadcasting and London's Natural History Museum in promoting the New Year's Day premiere of the latest program from Britain's best-loved broadcaster. Extinct creatures are brought back to life in DAVID ATTENBOROUGH'S NATURAL HISTORY MUSEUM ALIVE 3D, to be broadcast at 6.30pm on New Year's Day on Sky 3D and in 2D on Sky 1 HD.

(Photo: http://photos.prnewswire.com/prnh/20131228/NY38759 )

As the title indicates, the Natural History Museum is the central setting for the program, so it seemed quite fitting to stage a promotion at the venue. After reviewing and stringently testing competing glasses-free 3D technologies on the market and in development, BSkyB has chosen Stream TV's Ultra-D™ 2160p displays for the first public showcase of the trailer in glasses-free 3D.

For the first time in the UK, the Ultra-D screens are now on display at the Natural History Museum, giving viewers an early look at highlights from the upcoming broadcast. The six week promotion at the museum will run continuously during opening hours, demonstrating how watching 3D on 50" screens without the need for clumsy glasses is a reality with Stream TV's 4K Ultra-D display.

"We are excited to promote Sir David Attenborough's new project and are thrilled that Sky selected Ultra-D as the glasses-free 3D technology. It's a great validation of what we have worked to achieve," said Stream TV CEO Mathu Rajan. "Museum visitors will get to experience the great 3D footage created by Colossus Productions without having to wear glasses, immersing them into the natural world of the past in a way that has not been possible until the advent of our Ultra-D glasses-free 3D screens."

John Cassy, Director of Sky3D comments; "This is early days for glasses free 3D screens but it's exciting that consumers are getting to experience clips of this wonderful show through a new technology. We look forward to seeing how glasses free screens develop in the future."

The public can experience Ultra-D no glasses required in person at:

Natural History Museum, Cromwell Road, London, SW7 5BD
Open Monday to Sunday from 10.00-17.50, except 24-26 December.
Last admission 17.30

Written and presented by the multi-award winning natural history broadcaster, DAVID ATTENBOROUGH'S NATURAL HISTORY MUSEUM ALIVE 3D marks his sixth 3D project for Sky. The film is produced by Colossus Productions, a joint venture between Atlantic Productions and Sky 3D.

Fulfilling a lifelong dream of the nation's favorite naturalist, DAVID ATTENBOROUGH'S NATURAL HISTORY MUSEUM ALIVE 3D is the result of a collaboration with the scientists of the Natural History Museum. Produced by a BAFTA and Emmy award-winning team, this film was shot in stunning 3D by the same 3D team behind recent blockbuster Gravity with spectacular visual effects produced by a team whose combined credits include work on the successful Harry Potter and Lord of the Rings franchises.

Combining spectacular visuals with David Attenborough's extraordinary insight and delightful interaction with these creatures offers viewers a captivating window into prehistory, as they join him on a unique and enchanting journey through time to discover how these animals once roamed the planet.

David Attenborough commented, "I have been coming to the Natural History Museum since I was a boy. It's one of the great places to come to learn about natural history. In this film we have the technology to bring back to life some of the most romantic and extraordinary extinct creatures that can be conceived; some are relatively recent animals like the dodo, others older like the dinosaurs, and some we only know through fossil evidence. Using our current scientific knowledge, this film brings these creatures alive allowing me to look at some of the biggest questions surrounding them. I hope that it will make people think about these extinct creatures differently and bring the Museum to life in a new and exciting way."

DAVID ATTENBOROUGH'S NATURAL HISTORY MUSEUM ALIVE 3D
premieres at 6.30pm on New Year's Day on Sky 3D and in 2D on Sky 1 HD.

For more information please visit www.sky.com/tv/show/attenborough-museum-3d/article/about

ABOUT STREAM TV NETWORKS, INC:
Stream TV Networks, Inc. is a Philadelphia-based new media company founded in 2009 to serve a consumer market seeking enhanced entertainment and communications experiences through superior quality devices with unlimited accessibility. Through its brands, Stream TV Networks, Inc. intends to reshape the current media landscape by releasing computer-enabled devices that create an environment where on-demand access to content is available anytime and anywhere, where interactive user feedback is standard, and where creative participation and community formation around media content is nurtured. The company's mission is to redefine "new media" so that it reaches its true dynamic potential and real-time interactive relationship with the media consumer. Ultra-D will be on display at the Consumer Electronics Show Jan 7-10, 2014 in Las Vegas, Central Hall #14032. The company will also be holding a press conference to announce key alliances and strategies in Las Vegas on Jan. 8 @ 2pm at the Venetian Hotel, Marcello Ballroom 4503.

About Sky:

Sky entertains and excites more than 10.4 million homes through the most comprehensive multichannel, multi-platform television service in the UK and Ireland. Sky continues to break new ground with its own portfolio of channels: Sky 1 combines its commitment to UK production with the best of the US; Sky Living pushes ahead with fresh and innovative entertainment formats; Sky Arts is the UK's only dedicated arts channel brand; Sky Atlantic is the home to HBO and other iconic drama and comedy, Sky Sports is still raising the bar in sports broadcasting; Sky News remains a pioneer in television news; and Sky Movies is leading the way in High Definition and on-demand. Sky also works with dozens of other broadcasters on the satellite platform, as well as online and on mobile through the ground-breaking Sky Go service. Sky has also led the UK into the age of high definition television, launched Europe's first 3DTV channel, Sky 3D, and offers customer even more flexibility and choice through Sky Anytime+, its internet-delivered video on demand service. Since launching Sky Broadband and Sky Talk in 2006, the company has also been the UK's fastest-growing home communications provider.

ABOUT COLOSSUS PRODUCTIONS:

Colossus Productions is the production company formed by Sky and Atlantic Productions in 2011. The joint venture was created to develop and produce high-end 3D programming for UK and international audiences, including the rapidly growing number of Sky 3D homes. Emerging from Atlantic Production's record in producing the BAFTA-award winning Flying Monsters 3D and the theatrically-released The Bachelor King 3D, Colossus has already produced Galapagos 3D and Micro Monsters 3D. David Attenborough's Natural History Museum Alive 3D, premiering on Sky 3D on New Year's Day 2014, is the latest Colossus production which will be followed by Conquest of the Skies 3D, an extraordinary new mini-series set to premiere later in 2015.

About Atlantic Productions:

Atlantic Productions is one of the world's leading factual production companies. It covers television, theatrical and IMAX film production, distribution, digital projects and visual effects. Since 2010, Atlantic has been a leader in 4K and 3D productions and its films have won some of the most coveted awards, with its programmes and films typically broadcast in over 100 countries worldwide.

3D films with Sky include the BAFTA and Wildscreen award-winning Flying Monsters 3D, RTS award-winning The Penguin King, the BAFTA nominated Kingdom of Plants, and with Colossus - Galapagos 3D and Micro Monsters 3D; all with David Attenborough.

Atlantic Productions have also produced several of the last two decades' landmark television programmes and series. These include: the triple Emmy winning recent BBC First Life series (BBC/Discovery) and the series Rise of Animals (BBC, PBS) – both with David Attenborough; the Emmy winning Jerusalem: City of Heaven; the landmark series The Promised Land and The American Dream (BBC/Discovery); BAFTA nominated Munich: Mossad's revenge (C4/Discovery); Lost Worlds series (History), Secrets of Egypt (National Geographic). Forthcoming productions include the Time Scanners series (National Geographic, PBS & France Television)

Theatrical film highlights include The Wildest Dream: Conquest of Everest, winner of the best Giant Screen film award, Flying Monsters 3D seen by over 2 million people on Giant Screens around the world; the soon to be released Adventures of the Penguin King and Galapagos 3D.

As innovators in new technology, Atlantic Productions use multiple platforms to reach different audiences across the world. Their Kingdom of Plants app was nominated by Apple as one of the best apps of 2012.

About The Natural History Museum:

The Natural History Museum is an award-winning tourist attraction and also a world-leading science research centre. Through its collections and scientific expertise, the Museum works to help understand and maintain the richness and diversity of our planet, with ground-breaking partnerships in more than 70 countries. For more information go to www.nhm.ac.uk


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