|By PR Newswire||
|August 7, 2014 01:25 PM EDT||
LOS ANGELES, Aug. 7, 2014 /PRNewswire/ -- Strike Social, the largest TrueView Advertising Platform, announced today the addition of Lawrence Chu to the company's Board of Directors, as well as the initiation of a development agreement with Dr. Arif Ansari, Head of Data Science Research at the University of Southern California.
According to Strike Co-Founder and CEO, Patrick McKenna, "We've been working with these gentlemen for months and we're delighted to make these key relationships official. The additions of Larry Chu and Dr. Ansari add significant depth to our team of advisors. Few individuals are as seasoned as Mr. Chu at stewarding early-stage companies to massive success. We are fortunate that Larry believes in what we are doing and will be supporting and guiding our efforts as we continue to rapidly expand our business. In addition to Larry Chu, Dr. Ansari brings considerable scientific expertise to our efforts. He is essential in the development of our pioneering algorithms that provide brands and agencies with unparalleled insight into what's happening with their YouTube marketing efforts."
About Lawrence Chu: Larry is a technology industry veteran and leads the West Coast Technology Mergers and Acquisitions practice for Goodwin Procter. He also serves as an active advisor and investor to a number of emerging companies based in Silicon Valley and abroad. In his practice, Larry represents domestic and foreign companies, both public and private, in a broad range of technology verticals. He is particularly experienced in the AdTech space where he recently represented acquirers such as Amobee in its acquisitions of Adjitsu, Gradient X, Kontera and Adconion, as well as targets such as Flurry in its sale to Yahoo!, and Topsy in its sale to Apple. His wide experience in M&A and corporate finance has led to his involvement in over 125 announced transactions with an aggregate deal value of over $90 billion. According to Mr. Chu:
"I'm very excited to be involved with Strike Social and help further accelerate its already rapid growth. What's incredible to me is how effective the platform the team there has built. Efficiency and accuracy are necessities for marketing campaigns to win on today's complicated digital media battlefield and more brands are recognizing each day that Strike Social is the killer app on both these fronts in the video space, with weapons such as its real-time Contagious Index."
About Dr. Ansari: Professor Arif Ansari is an expert in the area of data mining, business intelligence, data warehousing, and intelligent systems and technologies. Professor Ansari received the Marshall School of Business's Golden Apple Award in 2006. A Big Data and Advanced Predictive Analytics visionary, he has built advanced engines for challenging problems including his real-time Contagious IndexTM for Strike Social. Dr. Ansari is currently the CEO of Intuition Intelligence, Inc., providing custom-built Advanced Analytical Engines for the Retail, Sports & Health Science sectors. Dr. Ansari holds a Ph.D. from USC as well as multiple Masters degrees in intelligent systems from USC & IIT – Madras. Dr. Ansari teaches Data & Advanced Analytics at USC Marshall School of Business. Prior consulting clients include SAS, TerraData, Wipro and others. Dr. Ansari also holds multiple US and International patents. With respect to the new agreement, Dr. Ansari says:
"I'm delighted to be working closely with the Strike Social team to build advanced analytics for the Video Ad Market. Strike Social's platform is powered by several of our algorithms, all of which help brands understand the relationship between paid, earned and owned media; it provides a true "Wow!" effect for customers. The end result of our work is that video advertising industry marketers can use our tools to focus on creating campaigns that yield excellent ROI instead of studying charts and designing A/B experiments."
About Strike Social: Strike Social was founded in March 2013 by a team of YouTube experts, tech geeks, marketing execs and media buying gurus who came together to build the largest third-party TrueView advertising platform. Its technology gives brands and agencies the tools they need to be successful on YouTube, and achieves hyper-targeted TrueView advertising campaigns to increase performance and lower costs.
Strike Social's platform launched in August 2013 and was promptly featured on TechCrunch. A month later, the Silicon Valley Business Journal labeled it the 7th-fastest rising startup on AngelList. More recently, Forbes detailed how "Strike Social can maximize your advertising return on YouTube." Strike Social has worked with some of the largest brands and agencies in the world including 20th Century Fox, Dodge, Starcom MediaVest, XBOX and Walmart.
SOURCE Strike Social
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of robomq.io, and Fred Yatzeck, principal architect leading product development at robomq.io, discussed how choosing the right middleware and integration strategy from the get-go will enable IoT solution developers to adapt and grow with the industry, while at the same time reduce Time to Market (TTM) by using plug and play capabilities offered by a robust IoT ...
Jul. 4, 2015 04:30 PM EDT Reads: 1,050
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS – software, platform, and infrastructure as a service.
Jul. 4, 2015 02:00 PM EDT Reads: 253
SYS-CON Events announced today that Secure Infrastructure & Services will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Secure Infrastructure & Services (SIAS) is a managed services provider of cloud computing solutions for the IBM Power Systems market. The company helps mid-market firms built on IBM hardware platforms to deploy new levels of reliable and cost-effective computing and high availability solutions, leveraging the cloud and the benefits of Infrastructure-as-a-Service (IaaS...
Jul. 4, 2015 01:00 PM EDT Reads: 368
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
Jul. 4, 2015 12:30 PM EDT Reads: 245
"We have a tagline - "Power in the API Economy." What that means is everything that is built in applications and connected applications is done through APIs," explained Roberto Medrano, Executive Vice President at Akana, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 4, 2015 12:30 PM EDT Reads: 264
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Among the proven benefits, DevOps is corr...
Jul. 4, 2015 12:15 PM EDT Reads: 305
The basic integration architecture, as defined by ESBs, hasn’t changed for more than a decade. Most cloud integration providers still rely on an ESB architecture and their proprietary connectors. As a result, enterprise integration projects suffer from constraints of availability and reliability of these connectors that are not re-usable across other integration vendors. However, the rapid adoption of APIs and almost ubiquitous availability of APIs amongst most SaaS and Cloud applications are rapidly redefining traditional integration approaches and their reliance on proprietary connectors. ...
Jul. 4, 2015 12:00 PM EDT Reads: 245
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of profound change in the industry.
Jul. 4, 2015 10:45 AM EDT Reads: 390
Internet of Things is moving from being a hype to a reality. Experts estimate that internet connected cars will grow to 152 million, while over 100 million internet connected wireless light bulbs and lamps will be operational by 2020. These and many other intriguing statistics highlight the importance of Internet powered devices and how market penetration is going to multiply many times over in the next few years.
Jul. 4, 2015 09:00 AM EDT Reads: 1,084
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context wi...
Jul. 4, 2015 09:00 AM EDT Reads: 235
WebRTC converts the entire network into a ubiquitous communications cloud thereby connecting anytime, anywhere through any point. In his session at WebRTC Summit,, Mark Castleman, EIR at Bell Labs and Head of Future X Labs, will discuss how the transformational nature of communications is achieved through the democratizing force of WebRTC. WebRTC is doing for voice what HTML did for web content.
Jul. 4, 2015 08:45 AM EDT Reads: 205
To many people, IoT is a buzzword whose value is not understood. Many people think IoT is all about wearables and home automation. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed some incredible game-changing use cases and how they are transforming industries like agriculture, manufacturing, health care, and smart cities. He will discuss cool technologies like smart dust, robotics, smart labels, and much more. Prepare to be blown away with a glimpse of the future.
Jul. 4, 2015 08:30 AM EDT Reads: 157
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Architect for the Internet of Things and Intelligent Systems, described how to revolutionize your archit...
Jul. 4, 2015 07:00 AM EDT Reads: 199
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society-changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his session at @ThingsExpo, Jason Mondanaro, Director, Product Management at Metanga, discussed how you can plan to cooperate, partner, and form lasting all-star teams to change the world and it starts with business models and monetization strategies.
Jul. 3, 2015 12:00 PM EDT Reads: 1,288
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust IT industrialization – allowing customers to provide amazing user experiences with optimized IT per...
Jun. 29, 2015 12:15 PM EDT Reads: 2,225
There will be 150 billion connected devices by 2020. New digital businesses have already disrupted value chains across every industry. APIs are at the center of the digital business. You need to understand what assets you have that can be exposed digitally, what their digital value chain is, and how to create an effective business model around that value chain to compete in this economy. No enterprise can be complacent and not engage in the digital economy. Learn how to be the disruptor and not the disruptee.
Jun. 29, 2015 11:00 AM EDT Reads: 1,555
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
Jun. 29, 2015 09:45 AM EDT Reads: 2,039
Business as usual for IT is evolving into a "Make or Buy" decision on a service-by-service conversation with input from the LOBs. How does your organization move forward with cloud? In his general session at 16th Cloud Expo, Paul Maravei, Regional Sales Manager, Hybrid Cloud and Managed Services at Cisco, discusses how Cisco and its partners offer a market-leading portfolio and ecosystem of cloud infrastructure and application services that allow you to uniquely and securely combine cloud business applications and services across multiple cloud delivery models.
Jun. 28, 2015 11:00 AM EDT Reads: 1,524
In his General Session at 16th Cloud Expo, David Shacochis, host of The Hybrid IT Files podcast and Vice President at CenturyLink, investigated three key trends of the “gigabit economy" though the story of a Fortune 500 communications company in transformation. Narrating how multi-modal hybrid IT, service automation, and agile delivery all intersect, he will cover the role of storytelling and empathy in achieving strategic alignment between the enterprise and its information technology.
Jun. 27, 2015 10:00 AM EDT Reads: 1,640
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem fillin...
Jun. 26, 2015 12:00 PM EDT Reads: 1,678