This session will provide
attendees with an
overview of the iPhone
SDK, including discussion
of the App Store, Apple's
planned distribution
channel for SDK
applications. Keep in
mind that the contents of
the SDK and experiences
while using it are
covered under NDA, so be
prepared for me to talk
in generics and leave out
specific details that
might be covered by the
NDA. I am planning on
providing a quick
introduction to
Objective-C for those
attendees who may have
never seen it and might
be worried that it will
be difficult to code in
(it isn't!).
There are really two
different kinds of
hacking going on here.
The first kind is where
people use applications
of varying degrees of
difficulty (it's actually
getting pretty easy
now...) to 'jailbreak'
the iPhone, which allows
foreign software to be
installed on it. This is
where people will install
RSH so they can then copy
binaries over to the
iPhone which can be run
from the main home
screen. The goal of this
form of hacking is to be
able to do things like
run the NES emulator and
other third-party
applications on the
iPhone without having to
do the whole 'Web
2.0'/AJAX thing.
Being a Java and Mac guy
I looked for Java on
iPhone. Java is no where
to be found. For years
I've listened to Jonathan
Schwartz, CEO at Sun
Microsystems, talk about
monetizing its Java
investment because of the
wide-spread availability
of the Java runtime -
today on 700 Million
mobile phones. Rumors
have it that Apple sold
500,000 iPhones in the
past week.
So, for those of you who
were on the fence about
building iPhone
applications using Web
2.0 technologies, think
about this: Your
potential list of
application users is
about to grow beyond
users of the iPhone, and
will include a crapload
of people buying new
iPods. If you think about
the ubiquitous nature of
WiFi (well,
semi-ubiquitous), you're
going to have people with
iPod Touches hitting your
application from coffee
shops, airports, offices,
hotel lobbies, hotel
rooms, conference and
convention centers, and a
lot of restaurants.
So yesterday I was
happily catching up on my
RSS feeds when I noticed
that there was some Apple
buzz. I took a look and
saw some photos of the
new iPod Touch, which is
basically an iPhone that
can only use WiFi instead
of EDGE and obviously has
no phone in it. It's
quite impressive-looking.
Then I noticed that Apple
is no longer going to
make any more 4GB
iPhones, they're selling
off their remaining stock
at discount. Then I
noticed that Apple has
dropped the price of the
8GB iPhones by $200.
If you take a look at the
success of the Nintendo
Wii, you'll see an
innovative device with an
incredibly compelling
user interaction design
(the Wiimote, nunchuck,
steering wheels, fitness
pads, etc). The device
itself has what the
industry might actually
refer to as 'last gen'
hardware. The video card
is weak relative to the
PS3 and Xbox 360, it
doesn't come with
built-in LAN (though you
can buy a LAN/USB adapter
for it), it has less
memory and less processor
power than the PS3 and
Xbox 360. Yet, despite
these so-called
deficiencies, everybody
seems to love their Wii,
and it's actually gaining
a lot of momentum
sales-wise while the
others are slowing down.
Sep. 7, 2007 12:30 AM Reads: 22,501 Replies: 5
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